Mr Nota, 2020 can’t have been an easy year for your sales and marketing team. How big of a challenge was the coronavirus pandemic? I would certainly agree with that.…
Digital aftersales upgrades will drive highly profitable optional equipment business Performance marketing for personalised, targeted customer approach Customers to receive individual tailored offerings, with all products and services from single…
For years now, premium German car companies have been developing specialized long-wheelbase version or relatively ordinary cars for the Chinese market. Now, it seems as if India wants in on…
We know that the BMW X3 LCI facelift is on the way, giving current X3 customers something to trade their car in for. Along with that newly nipped and tucked…
In this video, we will teach you how to use the BMW Reversing Assistant. The feature was first introduced in the G20 3 Series and has since emerged in other…
BMW unveiled earlier this week a new iteration of their digital key – The Digital Key Plus. This latest incarnation of the service is based on Ultra-Wideband (UWB) technology, the…
When the MINI JCW GP was first announced, we had such high hopes for it. Not only did it look great but it had a monster engine for such a…
If you own a BMW M2, and it doesn’t really matter if it’s the standard M2 or the M2 Competition, you can turn your car into a track-ready monster thanks…
The tenth stage of the Dakar Rally 2021 was a heavily disputed one, once again. Not at the very top, where Yazeed Al Rajhi managed to win quite comfortably, but…
Fans of both BMW M and Touring models have been asking the German car maker to make an M3 Touring for… well, since forever. Ever since the E30 M3 came…