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Interview with Pieter Nota, Member of the Board of Management of BMW AG, Customer, Brands, Sales, about realigning sales and marketing to create industry’s best customer experience

by BMW AutomotivePosted on15th January 2021

Mr Nota, 2020 can’t have been an easy year for your sales and marketing team. How big of a challenge was the coronavirus pandemic? I would certainly agree with that.…

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New sales and marketing strategy: BMW Group optimistic about 2021 after posting record Q4 sales  

by BMW AutomotivePosted on15th January 2021

Digital aftersales upgrades will drive highly profitable optional equipment business Performance marketing for personalised, targeted customer approach Customers to receive individual tailored offerings, with all products and services from single…

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There is now a BMW 3 Series called the “3 Series Gran Limousine”

by BMW AutomotivePosted on15th January 2021

For years now, premium German car companies have been developing specialized long-wheelbase version or relatively ordinary cars for the Chinese market. Now, it seems as if India wants in on…

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SPIED: 2022 BMW X4 M40i LCI Facelift Seen with Bigger Grilles

by BMW AutomotivePosted on15th January 2021

We know that the BMW X3 LCI facelift is on the way, giving current X3 customers something to trade their car in for. Along with that newly nipped and tucked…

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How to use the BMW Reversing Assistant – VIDEO

by BMW AutomotivePosted on14th January 2021

In this video, we will teach you how to use the BMW Reversing Assistant. The feature was first introduced in the G20 3 Series and has since emerged in other…

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Samsung announces new digital car keys for BMW cars

by BMW AutomotivePosted on14th January 2021

BMW unveiled earlier this week a new iteration of their digital key – The Digital Key Plus. This latest incarnation of the service is based on Ultra-Wideband (UWB) technology, the…

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New AC Schnitzer Parts Could Fix the MINI JCW GP

by BMW AutomotivePosted on14th January 2021

When the MINI JCW GP was first announced, we had such high hopes for it. Not only did it look great but it had a monster engine for such a…

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VIDEO: BMW M2 and BMW M2 Competition Get 3D Design Parts

by BMW AutomotivePosted on14th January 2021

If you own a BMW M2, and it doesn’t really matter if it’s the standard M2 or the M2 Competition, you can turn your car into a track-ready monster thanks…

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Dakar Rally 2021 Stage 10: Al Rajhi wins, Peterhansel finishes third

by BMW AutomotivePosted on14th January 2021

The tenth stage of the Dakar Rally 2021 was a heavily disputed one, once again. Not at the very top, where Yazeed Al Rajhi managed to win quite comfortably, but…

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Video: Alpina B3 Touring Review dubs it an M3 Touring surrogate

by BMW AutomotivePosted on14th January 2021

Fans of both BMW M and Touring models have been asking the German car maker to make an M3 Touring for… well, since forever. Ever since the E30 M3 came…

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